**Job Title: Digital Marketing Expert **
**Company Overview:**
Purti Realty is a leading real estate development firm dedicated to creating innovative and sustainable residential and commercial properties across India. With a commitment to quality, integrity, and customer satisfaction, we strive to exceed expectations and set new benchmarks in the industry.
**Position Overview:**
As a Digital Marketing Expert , you will play a crucial role in social media marketing , campaign management , Analysis , social media post , email marketing etc.
**Location:** Kolkata, India
**Responsibilities:**
* Create, Lead & implement all our paid marketing strategies
* Examine correlations between activities, revenue, and budget
* Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, Facebook, or any other CRM based reports
* Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition
* Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs
* Craft landing pages and lead-gen forms for our content to distribute through relevant paid programs
* Stay up to date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying
* Monitor market intelligence and keep track on competitor movement and market situation
* Focus on conceptualizing and activating campaigns to generate qualified leads and strengthen the sales pipeline.
* Someone who can cultivate a data-driven mindset and culture of experimentation.
* Must have knowledge of UTM parameters tracking.
**How to Apply:**
Interested candidates are invited to submit their resume to [email protected]
Job Type: Full-time
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
Schedule:
- Day shift
Supplemental Pay:
- Performance bonus
- Yearly bonus
Work Location: In person