Position: Digital Marketing Executive
Key Responsibilities:
- Plan and execute digital marketing campaigns across various channels (Google Ads, Facebook, Instagram, LinkedIn, etc.).
- Manage social media accounts and create engaging content to increase brand visibility and engagement.
- Optimize website and landing pages for SEO to improve search engine ranking.
- Track, analyse, and report on digital campaign performance using analytics tools (Google Analytics, etc.).
- Handle email marketing campaigns and database management.
- Manage paid ad campaigns (PPC) to maximize ROI.
- Research industry trends and competitor activities to enhance digital strategies.
- Collaborate with the design and content team to develop creatives and promotional materials.
- Drive lead generation and online brand awareness initiatives.
Key Skills:
- Strong knowledge of SEO, SEM, PPC, Google Ads, and social media marketing.
- Hands-on experience with tools like Google Analytics, Search Console, Facebook Ads Manager, etc.
- Good content writing and creative thinking skills.
- Strong communication, analytical, and problem-solving abilities.
Qualification & Experience:
- Bachelor’s degree in Marketing, Business, or related field.
- 1–2 years of experience in digital marketing preferred (Freshers with strong knowledge may apply).
- Certification in Digital Marketing (Google/Facebook/HubSpot) will be an added advantage.
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹35,000.00 per month
Benefits:
- Cell phone reimbursement
- Leave encashment
Experience:
- Social Media Marketing : 1 year (Preferred)
Work Location: In person