B2B MARKETING EXECUTIVE(RICE)

• Design and implement digital marketing strategies, including SEO, A/B testing, conversion rate optimization (CRO), and demand generation.
• Collaborate with cross-functional teams such as Data Science, Product Growth, Web, Design, and Marketing to enhance customer experience and product engagement.
• Develop and execute experiments to optimize the web funnel from discovery to conversion.
• Analyze data to inform strategy and share insights with relevant teams.
• Manage relationships with external vendors and agencies to support marketing initiatives.
• Transform successful pilot programs into scalable marketing

Qualifications

• Over 7 years of experience in Growth Marketing, Web Optimization, SEO, CRO, or related fields, with at least 2 years in a digital marketing leadership role.
• Proven track record of building digital marketing programs from inception to scale.
• Strong communication skills to effectively convey insights and recommendations.
• Data-driven and analytical mindset with the ability to see the broader strategic picture.
• Flexibility to adapt strategies for both consumer and B2B audiences.
• Proactive, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
• Passion for AI and its potential to transform industries and

General B2B Marketing Executive Responsibilities

For a broader understanding of B2B Marketing Executive roles, here are common responsibilities:

• Develop and execute B2B marketing strategies and campaigns.
• Conduct market research to identify trends and opportunities.
• Create and manage content for various marketing channels, including blogs, social media, and email campaigns.
• Collaborate with sales teams to align marketing efforts with business goals.
• Analyze campaign performance and report on key performance indicators (KPIs).
• Manage the marketing budget and ensure cost-effectiveness

Job Type: Full-time

Pay: ₹15,000.00 - ₹40,000.00 per month

Schedule:

• Day shift
• Morning shift

Supplemental Pay:

• Commission pay
• Performance bonus

Experience:

• MARKETING & SALES MANAGER : 5 years (Required)
• B2B MARKETING EXECUTIVE: 5 years (Required)
• FOOD INDUSTRY: 5 years (Required)
• FMCG: 5 years (Required)

Work Location: In person