We are looking for a creative, energetic, and results-driven Social Media Designer & Digital Marketing Executive to manage our online presence and drive footfalls to our Educational Institution. You will be responsible for designing creative, managing social media platforms, planning and executing lead generation campaigns, and targeting the right audience for maximum engagement and conversions.
Key Responsibilities:
- Creative Design: Develop visual content (posters, videos, reels, stories, banners) using tools like Canva, Photoshop, etc.
- Content Planning & Calendar: Plan monthly social media content and campaign calendars aligned with business goals and seasonality.
- Platform Management: Handle daily posting, community engagement, and performance tracking across Instagram, Facebook, LinkedIn, Google My Business, and WhatsApp Business.
- Campaign Execution: Run paid ad campaigns on Meta (Facebook + Instagram), Google Ads, and YouTube to generate leads and footfalls.
- Audience Targeting: Use location, interest, and behaviour-based targeting to reach homeowners, builders, architects, and interior designers in each branch location.
- Performance Tracking: Monitor campaign performance using analytics tools and prepare weekly/monthly reports.
- Coordination: Work closely with the institution teams to gather photos, updates, and testimonials for content.
Skills & Qualifications:
- 2+ years of experience in social media designing and digital marketing
- Proficiency in design tools like Canva, Photoshop, or Illustrator
- Experience running Meta and Google Ads
- Strong knowledge of social media trends, reels, hashtags, and local targeting
- Basic video editing skills a plus
- Fluent in English; regional language skills preferred
- Degree/diploma in marketing, design, media, or a related field
What We Offer:
- A creative, performance-driven work culture
- Opportunity to work with a fast-growing academy
- Attractive salary + performance incentives
- Growth path to lead regional or national campaigns
Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
- Diploma (Required)
Location:
- Ambattukavu, Aluva, Kerala
Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
- Internet reimbursement
- Paid sick time
Experience:
- work: 2 years (Required)
Location:
- Ernakulam, Kerala (Preferred)
Work Location: In person