Trade Marketing Executive – Pune

• Assist the Trade Marketing Manager in the end-to-end creation and execution of trade marketing strategies
• Create data-driven strategies for new and growing markets
• Conduct consistent market research to identify trends, consumer reception, and competitor strategies
• Collaborate with sales team to ensure alignment with business goals
• Build strong relations with retail partners and distributors
• Monitor retail execution to ensure compliance with organisational ethics and standards
• Track strategy performance and sales data
• Provide recommendations to improve future executions
• Regularly prepare trade marketing performance reports
• Own and drive growth in the Alcobev industry by leading marketing campaigns that target expansion across new and existing regions.
• Lead end-to-end paid and organic marketing campaigns, including influencer marketing, paid media, content marketing, and partnerships. Collaborate with business development to identify and engage potential partners and affiliates.
• Ability to effectively allocate budget in accordance with marketing needs

Qualifications, Experience & Skills

Education:

• Preferably MBA/PGDM in marketing, business, economics, or related fields

Experience:

• 2+ years experience with CRM, SEO, Digital analytics tools
• Preferably Alcobev space or FMCG
• Strong understanding of distributor networks

Skills & Competencies:

• A proactive can-do attitude
• Passion for brand building
• Ability to handle numerous projects
• Ability to take initiative and drive change
• Knowledge of relevant regulations and compliance requirements across different jurisdictions
• Strong understanding of metrics and a data-driven mindset
• Knack for cross-functional collaboration
• Proficient in Microsoft-office suite

Travel:

• This job may require travelling

Invitation to Join

Inbrew Beverages is a leading alcobev organization with a proud 50-year legacy in the alcoholic beverages industry. We value talent, foster continuous development, and are committed to building a dynamic, growth-driven culture. If you’re passionate about making an impact in a legacy-rich yet forward-looking environment, we invite you to explore the opportunity below and apply to be part of our journey.

We are an equal opportunity employer and value diversity.