Strategy & Planning
Develop and execute tailored social media strategies for various brands across platforms (Meta, Instagram, LinkedIn, Twitter, YouTube, etc.)
Create monthly content calendars aligning with business goals, trends, and platform best practices
Conduct competitor and industry research to refine social strategies
Client Communication
Act as the main point of contact for clients regarding social media projects
Attend client meetings to present ideas, progress reports, and campaign results
Translate client briefs into actionable strategies and creative directions
Maintain strong relationships and ensure client satisfaction through timely updates
Content Development & Execution
Coordinate with content creators, designers, and video editors to deliver high-quality, engaging posts
Write compelling copy and creative captions suited to each platform and audience
Ensure brand voice and visual identity consistency across all content
Community Management
Monitor, moderate, and engage with audience comments, messages, and reviews
Build and nurture online communities to increase brand loyalty and positive sentiment
Track user-generated content, influencers, and brand mentions
Paid Social & Meta Ads
Plan, execute, and optimize paid campaigns (especially Meta Ads – Facebook & Instagram)
Define target audiences, create ad copies, select placements, and track ad performance
Work closely with performance marketers to optimize cost per click (CPC), reach, engagement, and conversions
Analyze ad spend and budget allocation across campaigns
Analytics & Reporting
Monitor KPIs and campaign metrics across platforms using native and third-party tools
Generate weekly and monthly performance reports for internal review and client sharing
Use data-driven insights to improve future strategies and campaigns
Innovation & Trends
Stay up to date with platform algorithm changes, emerging trends, and digital tools
Propose innovative ideas, reel trends, influencer collaborations, and creative formats to boost engagement
Job Types: Full-time, Permanent
Pay: ₹22,000.00 - ₹30,000.00 per month
Work Location: In person
Application Deadline: 20/07/2025
Expected Start Date: 18/07/2025