1. SMO Strategy Development
- Develop and execute comprehensive SMO strategies aligned with overall marketing and business objectives.
- Conduct audience analysis and identify key demographics for targeted social media campaigns.
- Stay abreast of social media trends and emerging platforms to recommend innovative strategies.
2. Social Media Content Management
- Plan, create, and curate engaging content for various social media channels.
- Collaborate with the content team to ensure brand consistency and alignment with SMO objectives.
- Implement best practices for content optimization on each platform.
3. Audience Engagement and Community Building:
- Foster a sense of community by actively engaging with the audience on social media.
- Respond to comments, messages, and inquiries in a timely and professional manner.
- Develop and implement strategies to grow and nurture social media communities.
4. Campaign Development and Execution
- Conceptualize and execute social media campaigns to promote products, services, or brand initiatives.
- Monitor and analyze campaign performance, providing insights for continuous improvement.
- Collaborate with cross-functional teams for integrated marketing campaigns.
5. Analytics and Reporting:
- Utilize social media analytics tools to measure the effectiveness of SMO strategies.
- Prepare regular reports highlighting key performance indicators (KPIs) and insights.
- Recommend adjustments to optimize future campaigns based on data analysis.
6. Paid Social Media Advertising:
- Manage and optimize paid advertising campaigns on social media platforms.
- Monitor budgets, analyze performance metrics, and adjust strategies for maximum ROI.
- Stay informed about changes in advertising platforms and industry trends.
Job Type: Full-time
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Provident Fund
Application Question(s):
- What is your Current Location
- What is your Current CTC
- What is your Expected CTC
- What is your Notice Period
Education:
- Bachelor's (Preferred)
Experience:
- Social Media Marketing: 3 years (Required)
- Paid Social Media Advertising: 2 years (Required)
Language:
- English (Required)
Location:
- Noida, Uttar Pradesh (Required)
Work Location: In person
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