Position: SEO Expert
Location: Gurgaon (Full-time, On-site)
Experience: 2–4 years (D2C / E-commerce preferred)
Employment Type: Full-time
About the Role
We are looking for a results-driven SEO Expert with hands-on experience in Shopify to join our marketing team in Gurgaon. The role requires a strong understanding of SEO strategies (on-page, off-page, and technical), geo-targeting/local SEO, and content-led SEO (blogs, articles) to drive organic growth, improve SERP rankings, and scale revenue through organic channels.
Key ResponsibilitiesSEO Strategy & Execution
● Develop and implement on-page & off-page SEO strategies to increase organic visibility and traffic.
● Conduct keyword research, competitor analysis, and identify high-intent keyword opportunities.
● Optimize product pages, collections, blogs, and other landing pages for rankings.
Technical SEO
● Manage Shopify-specific SEO tasks: URL optimization, redirects, site speed, schema markup, crawlability.
● Monitor and resolve technical issues (indexation, duplicate content, broken links, etc.).
● Ensure Core Web Vitals and mobile SEO best practices are consistently met.
Geo/Local SEO
● Build and execute geo-targeting strategies for top metro markets and regional expansion.
● Optimize Google My Business and local listings to improve regional discoverability.
● Drive city-specific visibility for branded and non-branded searches.
Blog & Content SEO
● Develop a blog content strategy aligned with target keywords, search intent, and brand voice.
● Collaborate with content writers to produce SEO-optimized blogs that rank for high-volume, long-tail, and geo-specific keywords.
● Build internal linking strategies (blogs ↔ products) to improve traffic flow and conversions.
● Track and report blog performance (traffic, rankings, conversions) and refine strategy based on insights.
Link Building & Authority Growth
● Acquire high-quality backlinks through outreach, PR, and partnerships.
● Monitor backlink profile health and resolve toxic/spammy links.
Analytics & Reporting
● Track KPIs (traffic, rankings, CTR, conversions) using GA4, GSC, Ahrefs, SEMrush.
● Create geo-level + blog-level performance reports with actionable insights.
● Provide monthly ROI-based reporting with growth opportunities highlighted.
Requirements
● 2–4 years of proven SEO experience in E-commerce / D2C brands.
● Strong understanding of Shopify SEO and technical SEO best practices.
● Hands-on experience in content-led SEO (blogs/articles) & geo-targeting.
● Proficiency in SEO tools (Ahrefs, SEMrush, Screaming Frog, GSC, GA4).
● Ability to research, plan, and scale blog-driven organic traffic funnels.
● Analytical mindset with strong reporting skills.
Mail updated resume with current salary-
Email: etalenthire@ gmail.com
Satish- 8802749743
Job Type: Full-time
Pay: ₹9,967.83 - ₹50,036.00 per month
Ability to commute/relocate:
- Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- Do you have experience in Shopify SEO ?
- How much experience in SEO tools (Ahrefs, SEMrush, Screaming Frog, GSC, GA4) ?
- Do you have experience in D2C or ecommerce fashion industry ?
- current salary ?
- expected salary ?
- notice period ?
- current location ?
- would you be comfortable with 6 days working ?
- would you be comfortable with job location 9udyog vihar phase-1, Gurgaon ) ?
Experience:
- SEO: 3 years (Preferred)
Work Location: In person
