Senior Specialist, Business Communications- Boeing India & South Asia

Company:

As a leading global aerospace company, Boeing develops, manufactures and services commercial airplanes, defense products and space systems for customers in more than 150 countries. As a top U.S. exporter, the company leverages the talents of a global supplier base to advance economic opportunity, sustainability and community impact. Boeing’s team is committed to innovating for the future, leading with sustainability, and cultivating a culture based on the company’s core values of safety, quality and integrity

About Boeing in India

Boeing is focused on delivering value to Indian customers with advanced technologies and is committed to creating sustainable value in the Indian aerospace sector – developing local suppliers and shaping academic and research collaborations with Indian institutions. Boeing has strengthened its supply chain with more than 300 local companies in India and a joint venture to manufacture fuselages for Apache helicopters and vertical fin structures for the 737 family of airplanes. Annual sourcing from India stands at over $1.25 billion. Boeing currently employs over 6,000 people in India, and more than 13,000 people work with its supply chain partners. Boeing’s employee efforts and country-wide engagement serve communities and citizenship programs to inspire change and make an impact on more than 1.5 million direct and indirect beneficiaries. Learn more at www.boeing.co.in.

People-driven culture

At Boeing, we believe creativity and innovation thrives when every employee is trusted, empowered, and has the flexibility to choose, grow, learn, and explore. We offer variable arrangements depending upon business and customer needs, and professional pursuits that offer greater flexibility in the way our people work. We also believe that collaboration, frequent team engagements, and face-to-face meetings bring together different  perspectives and thoughts – enabling every voice to be heard and every perspective to be respected.  No matter where or how our teammates work, we are committed to positively shaping people’s careers and being thoughtful about employee wellbeing.

With us, you can create and contribute to what matters most in your career, community, country, and world. Join us in powering the progress of global aerospace.

Position Overview:

Boeing India Communications team is currently looking for Senior Specialist, Business Communications- Boeing India & South Asia to join their team in New Delhi, India.

The position is part of the Boeing Global communications team and reports to the senior manager, business communications, Boeing India and South Asia.

Position responsibilities include, but are not limited to:

• Enhance The Boeing Company’s reputation in India in support of business and policy objectives, working across all stakeholder constituencies including traditional and digital media, customers, supplier-partners, government and industry leaders, academia, influencers, and employees.

• Support in-market business objectives: market shaping, sales campaigns, keep it sold, employee engagement

• Collaborate on social, digital, and multimedia content initiatives for branding, advertising, and storytelling related to Boeing’s corporate, business, engineering, and technology activities.

• Partner with Boeing business and functional stakeholders to support the Boeing brand strategy, driving and leveraging greater brand equity in the region

• Craft communications strategies and campaigns that promote Boeing as a valuable corporate citizen, emphasizing environmental responsibility, ethical management, sustainability, and long-term regional partnerships.

• Effectively represent the company before the media, customers, government organizations, opinion leaders and supplier-partners.

• Develop and implement strategies to enhance Boeing’s digital presence, positively influencing stakeholders and public opinion, amplifying messages, and building advocacy groups.

• Support internal communications to drive stronger local employee engagement, alignment and cohesion.

Business Communications

• Support implementation of a cross-enterprise India communications plan that includes all business units and external stakeholders with strategies/tactics that support the business objectives in the country strategy.

• Work with internal communications team with a specific focus on Boeing’s growing India based employee base employing online platforms, newsletters, executive communications and outreach, and employee meetings that provide timely and credible information to employees to educate, inform, align, and motivate in support of the company’s business plans and objectives.

• Coordinate with supplier management, business unit and partner communications as required to support outreach to employees at our joint venture.

• Manage communication agencies in India to achieve maximum ROI. Manage tasks across all Boeing units to maintain and enhance efficiency.

• Evaluate utilization of resources, ROI, and results achieved using evolving communications metrics systems. Use data analytics and media tracking tools to measure engagement and favorability over time.

• Partner with BU communicators to develop strategic plans in support of sales/marketing campaigns. This includes key commercial and defence sales and business development campaigns in the region.

• Foster and enhance collaborative relationships with customer PR departments to identify and leverage collaboration opportunities for Boeing products and services.

Brand Management and Advertising; Brand Strategy

• Work with corporate brand management and advertising and provide insight on development and implementation of local advertising, brand management, and sponsorship strategies to ensure consistent, positive, and relevant presentation of the Boeing brand to targeted audiences.

• Apply and enforce applicable communication standards and formats (E.g., corporate identity, branding, editorial, web, advertising) to ensure consistency and clarity of communications.

Media Relations and Public Affairs

• Build and diversify relationships with Indian media, including trade, technology, management, and consumer travel outlets.

• Maintain editorial calendars and proactively seek story placement opportunities.

• Organize and support news conferences, events, air shows and interviews with Boeing executives. Provide briefings for journalists. Ensure continuous flow of news stories and features to Indian media (press, TV, radio, online) to highlight Boeing activities in the region.

• Coordinate editing, production, and distribution of news releases, photos, videos, and other materials with regional teams and business unit stakeholders.

The employer will not sponsor applicants for employment visa status.

Basic Qualifications (Required Skills/Experience):

• A bachelor’s degree or higher is required as a BASIC QUALIFICATION

• At least 12 years of experience in communications roles, including digital and social media.

• Significant experience working across all stakeholder constituencies, not just media.

Preferred Qualifications (Desired Skills/Education/Experience):

• A master’s degree in public relations/communications/journalism/business management will be preferred.

• Agency background or experience in working with a technology or aerospace company would be desirable.

• Proven ability to work effectively with business associations, strategic partners, customers as well as the media.

• Excellent media relations skills with relevant crisis and issues management experience.

• Fluency in English language, strong writing skills are essential, with the ability to analyze data and craft narratives around complex and technical topics. Knowledge of AP style guide an added advantage.

• Expertise in content development, script editing for podcasts and videos, and creating digital collateral for social media and corporate films.

• Familiarity with innovative tools for effectively managing social media influencers.

• Skill in using Microsoft Office tools such as Word, Excel, and PowerPoint.

• Proficiency in graphic design, knowledge of InDesign and Photoshop as well as web-based applications and Web 2.0 technologies will be an added advantage.

• Ability to work autonomously in a fast-paced, high-growth environment, demonstrating resourcefulness in planning and execution.

• Results-driven, also a strong bottom-line orientation.

• Ability to work with organizational complexity, and a strong team player.

Typical Education and Experience:

Education/experience typically acquired through advanced education (e.g. a bachelor’s degree) and 13 or more years' related work experience, or an equivalent combination of education and experience (e.g. a master’s degree plus 12 years' related work experience).

Relocation

This position does offer relocation within INDIA.

Language Requirements:

Education:

Relocation:

Security Clearance:

Visa Sponsorship:

Contingent Upon Award Program

Shift: