Job Title: Media Buying Executive
Location: Coimbatore
Experience: 3 - 5 years
Employment Type: Full-Time
About the Role:
We’re looking for a skilled and strategic Media Buyer with over 3 years of experience in media planning, execution, and vendor management. The ideal candidate will have a proven track record of building and executing effective media strategies within the client's allotted budgets, while managing strong relationships with media vendors.
This role involves working closely with clients, internal teams, and external media partners to ensure campaigns deliver maximum impact and ROI.
Key Responsibilities:
- Develop and execute comprehensive media plans based on client briefs, budget constraints, and campaign goals.
- Work closely with media vendors and publishers to negotiate the best rates, placements, and added value opportunities.
- Ensure all media buying activities are aligned with the approved budget while maximizing campaign effectiveness.
- Track, monitor, and analyze campaign performance, providing actionable insights for improvement.
- Manage campaign timelines, asset coordination, and ensure deliverables are met as per media schedules.
- Stay updated with industry trends, pricing models, audience data, and media innovations.
- Prepare and present post-buy reports to internal stakeholders and clients.
Requirements:
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
- Minimum 3 - 5 years of hands-on experience in media planning and buying, including vendor management.
- Strong knowledge of traditional and digital media platforms.
- Experience in budget management and delivering results within financial constraints.
- Excellent negotiation, communication, and relationship-building skills.
Speak with Employer
+91 6379880669
Job Types: Full-time, Permanent
Pay: Up to ₹500,000.00 per year
Work Location: In person
