Job Title:
Marketing, Media & Branding Executive
Job Summary:
we are looking for a dynamic and creative Marketing, Media & Branding Executive to lead and implement our marketing campaigns, digital media strategies, and branding initiatives across platforms. The ideal candidate will be responsible for increasing brand visibility, driving engagement, generating leads, and supporting overall brand development, both online and offline.
Key Responsibilities:
Marketing & Branding:
- Plan and execute marketing strategies to enhance the brand presence across India.
- Develop and manage BTL (Below the Line) activities like exhibitions, dealer boards, signage, brochures, wall branding, and product displays.
- Coordinate branding activities at dealer/distributor outlets and retail galleries.
- Assist in creating marketing content, presentations, catalogs, and promotional materials.
- Work closely with the sales team to support marketing-driven lead generation campaigns.
- Monitor competitor branding and marketing activities and provide insights.
Digital & Social Media Management:
- Manage company’s social media platforms (Instagram, Facebook, LinkedIn, YouTube, etc.) with regular, engaging, and brand-aligned posts.
- Plan and execute digital campaigns including paid ads (Meta Ads, Google Ads).
- Monitor and report performance metrics like reach, engagement, leads, and conversions.
- Coordinate with designers and content creators to develop creatives, reels, and video content.
- Keep website and online presence updated with the latest content, products, and campaigns.
Media & PR:
- Plan and coordinate print advertisements, advertorials, and PR articles in newspapers, magazines, and trade journals.
- Maintain relationships with local and national media, influencers, bloggers, and agencies.
- Identify and execute opportunities for editorial features, interviews, and product placements.
Coordination & Vendor Management:
- Liaise with external agencies for design, printing, digital marketing, and event support.
- Ensure timely production and dispatch of marketing materials.
- Manage the marketing budget and ensure cost-effective execution of campaigns.
Eligibility & Requirements:
Education:
- Bachelor’s degree in Marketing, Mass Communication, Advertising, Media, or a related field.
Experience:
- Minimum 3 to 5 years of experience in a marketing/media/branding role, preferably in the interior products, building materials, furniture, or design industry.
Skills & Competencies:
- Strong knowledge of digital marketing tools, content creation, social media platforms, and media planning.
- Proficiency in MS Office and basic design tools (Canva/CorelDraw/Photoshop, etc.).
- Excellent written and verbal communication in English and Hindi.
- Creative mindset with an eye for design, brand aesthetics, and storytelling.
- Ability to manage multiple campaigns and deadlines simultaneously.
- Strong vendor management and negotiation skills.
Work Conditions:
- Working Days: 6 days a week (Monday to Saturday)
- Reporting To: Marketing Manager / Director
What We Offer:
- A fast-paced, entrepreneurial work environment in a design and decor brand.
- Opportunity to build and shape the marketing identity of a growing company.
- Creative freedom and ownership of brand initiatives.
- Exposure to PAN India campaigns and real-time market impact.
Interested candidates can share their CV on 9769058944
Job Types: Full-time, Permanent
Pay: ₹35,000.00 - ₹40,000.00 per month
Experience:
- marketing/media/branding role: 3 years (Required)
Language:
- English (Required)
Work Location: In person