Graphic Designer and Illustrator

We are looking for a Graphic Designer with 4-6 years of experience in a digital marketing agency who has a proven track record in social media design and creating visually compelling digital content. The ideal candidate should be highly creative, detail-oriented, and proficient in designing unique creatives, reels, carousels, and videos while managing multiple brands/accounts simultaneously.

Key Responsibilities

Creative Conceptualisation & Design Execution

• Design engaging, high-quality creatives for social media, digital campaigns, website graphics, and marketing collaterals.
• Develop reels, carousels, motion graphics, and short-form videos to enhance brand storytelling.
• Ensure brand consistency across different platforms while maintaining a fresh and innovative approach to visual communication.
• Ideate and execute visually appealing Instagram/Facebook posts, LinkedIn carousels, banner ads, YouTube thumbnails, and infographics.
• Stay updated with social media trends and create designs that align with audience engagement strategies.

AI & Tech-Driven Design Innovation

• Use Generative AI tools (such as Adobe Firefly, Midjourney, DALL·E, Runway ML, etc.) to enhance creative workflows and speed up design processes.
• Implement AI-powered techniques to generate concepts, automate design elements, and optimise creative efficiency.
• Explore new AI-based design trends and tools to push the boundaries of creativity.

Multibrand Management & Project Execution

• Work on multiple brand accounts simultaneously, ensuring each brand maintains its unique identity while adhering to client expectations.
• Coordinate with the social media, marketing, and content teams to ensure seamless execution of creative assets.
• Adapt creatives based on audience insights, A/B testing results, and performance analytics.
• Ensure timely delivery of high-quality visuals while managing tight deadlines across multiple projects.

Video Editing & Motion Graphics

• Create eye-catching animated videos, promotional videos, and explainer clips for social media and digital campaigns.
• Develop motion graphics and GIFs to boost engagement on digital platforms.
• Edit short-form video content (reels, YouTube shorts, campaign teasers) with transitions, text animations, and effects.

Collaboration & Strategy Alignment

• Work closely with internal and external teams to ensure creative alignment with brand messaging and campaign objectives.
• Translate marketing insights into visually impactful creatives that drive engagement and conversion.
• Brainstorm with the team to come up with creative campaign ideas, trend-based visuals, and interactive content.
• Suggest new design formats, styles, and innovative presentation techniques for digital marketing.

Key Requirements

Must-Have Skills & Experience:

✔ 4-6 years of graphic design experience in a digital marketing agency.
✔ Expertise in social media design (Facebook, Instagram, LinkedIn, X, YouTube, TikTok, etc.).
✔ Strong portfolio demonstrating creativity, unique branding, and storytelling through design.
✔ Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign).
✔ Experience in video editing and motion graphics (Adobe Premiere Pro, After Effects, Canva, CapCut, DaVinci Resolve).
✔ Knowledge of Generative AI tools (Adobe Firefly, Midjourney, DALL·E, Runway ML, Stable Diffusion).
✔ Ability to work on multiple brands/accounts simultaneously while maintaining quality and speed.
✔ Understanding of UI/UX principles, typography, colour theory, and layout aesthetics.
✔ Strong grasp of design trends, animation techniques, and AI-driven content creation.

Preferred Skills:

· Knowledge of 3D design tools (CAD, Blender, Cinema 4D) is a plus.

· Experience in website design, landing pages, and e-commerce banners.

· Understanding of brand storytelling and digital marketing strategies.

· Experience with responsive and mobile-first design.

· Ability to adapt to a fast-paced work environment with multiple deadlines.

Soft Skills Required:

✔ Highly creative and proactive approach to problem-solving.
✔ Strong attention to detail, consistency, and aesthetics.
✔ Excellent time management and ability to handle multiple projects efficiently.
✔ Ability to take constructive feedback and continuously improve designs.
✔ Strong communication and teamwork skills to collaborate with various teams.

Job Type: Full-time

Pay: ₹20,000.00 - ₹22,000.00 per month

Schedule:

• Night shift

Work Location: Remote

Application Deadline: 31/07/2025
Expected Start Date: 05/08/2025