Responsibilities
- perform ASO for iOS & Android apps (Keyword optimization, metadata updates)
- Implement localization strategies for multiple regions.
- Conduct A/B testing for logos, Screenshots, and other store creatives.
- Manage ratings and reviews, and reply to user feedback via email.
- Generate backlinks and publish blog content for ASO improvement.
- Prepare weekly/monthly ASO performance reports (rankings, installs, A/B results)
Required skills
- Exertise in keyword research and writing ASO-optimized metadata.
- Competitor research & organic growth strtegies for app stores.
- Knowledge of graphics tools (canva, photoshop, figma) for creative ideation.
- Ability to guide designers for logos, screenshots, and app creatives.
- Proficient in google sheets/MS Excel for data analysis and reporting.
- Familiarity with AI Tools (ChatGPT) for content generation.
- Strong English writing skills for app content and user replies.
Preferred knowledge & Tools :
- ASO Tools: Sensor tower, AppTweak, MobileAction, AppFollow
Job Type: Full-time
Pay: Up to ₹30,000.00 per month
Work Location: In person
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