Anchor cum Content Creator (Female)
About the Role:
We're seeking a talented and creative female candidate to join our team as a Social Media team. In this role, you'll be responsible for managing our social media presence across various platforms, creating engaging content, and collaborating with influencers to drive brand awareness and engagement, managing the in-house agency & team of creative designer.
Note: The selected candidate will also be the face of our video content across platforms such as LinkedIn, Instagram, and YouTube—featuring in reels, updates, and brand campaigns.
Youtube: https://www.youtube.com/@InvestoXpert
Instagram: https://www.instagram.com/investoxperts
Google: https://www.investoxpert.com/
LinkedIn: https://www.linkedin.com/company/investoxpert/
Responsibilities:
- Develop and execute long-format project reels and short-format reels for YouTube and other social media platforms.
- Create diverse and engaging content formats, including videos, images, stories, and text posts.
- Conduct research and stay up-to-date on social media trends and best practices.
- Maintain a consistent brand voice and aesthetic across all platforms.
- Manage and monitor all social media accounts, including scheduling and posting content.
- Respond to comments and messages in a timely and professional manner.
- Analyze social media insights and performance metrics to identify areas for improvement.
- Develop and implement strategies to increase follower engagement and reach.
- Identify and collaborate with relevant influencers to promote the brand.
- Develop and manage influencer campaigns, including negotiating contracts and tracking results.
- Measure the effectiveness of influencer partnerships.
- Work closely with the marketing team to align content with overall brand goals and campaigns.
- Participate in content planning meetings and contribute creative ideas.
- Track and analyze key performance indicators (KPIs) to measure the success of social media efforts.
- Continuously strive to improve social media performance and deliver results.
Qualifications:
- 2+ years of experience in social media marketing, preferably with a focus on content creation.
- Strong understanding of social media algorithms and best practices.
- Excellent communication and writing skills.
- Ability to work independently and as part of a team.
- Creative and resourceful, with a passion for social media.
- Experience working with influencers a plus.
Job Types: Full-time, Permanent
Pay: ₹35,000.00 - ₹55,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person