Job Description:
We are looking for a dynamic and creative Textile Marketing Executive who can lead both offline and digital marketing efforts, coordinate with customers, and manage order tracking efficiently. The ideal candidate should have a passion for textiles and marketing, with hands-on experience in both physical and online promotional activities.
Key Responsibilities: Offline Marketing
- Plan and participate in textile exhibitions, trade shows, and offline events.
- Coordinate booth setup, logistics, and branding during exhibitions.
- Build connections and generate leads during events.
Digital Marketing
- Manage and grow brand presence on Instagram, Facebook, Website, and WhatsApp.
- Plan and schedule regular social media posts, campaigns, and promotions.
- Use graphic design tools (e.g., Canva, Photoshop) to create marketing content.
- Run influencer marketing campaigns tailored to textile/fashion audiences.
- Set up and manage Shopify for product listings, inventory, and customer interface.
- Leverage AI tools for content creation, campaign automation, and virtual photoshoots.
Customer Coordination
- Handle customer inquiries via calls, emails, WhatsApp, and social platforms.
- Provide product details, pricing, and samples as required.
- Maintain excellent customer relations and follow up on leads.
Order Management
- Coordinate with the production and dispatch teams for timely order fulfillment.
- Track order status and keep customers updated.
- Handle order issues or escalations professionally.
Requirements:
- Bachelor's degree in Marketing, Fashion/Textile, or a related field.
- 1–3 years of experience in textile marketing or a similar role.
- Strong communication and customer handling skills.
- Familiarity with social media tools, Canva, Shopify, and AI-based marketing tools.
- Interest in textile trends and market behavior.
Preferred Skills:
- Knowledge of textile products, fabrics, and fashion trends.
- Previous experience in a textile or garment company is a plus.
- Photography and content creation skills (including AI-based visuals) are advantageous.
Job Type: Full-time
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
- Health insurance
Schedule:
- Day shift
Work Location: In person