Affinity is pioneering new frontiers in AdTech: developing solutions that push past today’s limits and open up new opportunities. We are a global AdTech company helping publishers discover better ways to monetize and enabling advertisers to reach the right audiences through new touchpoints. Operating across 10+ markets in Asia, the US, and Europe with a team of over 450 experts, we are building privacy-first ad infrastructure that opens up opportunities beyond the walled gardens.
Position – Specialist, Advertiser Operations
Business Unit: Yield Solutions
Work Location – Malad West, Mumbai
About Yield Solutions :
For over 10 years, Yield Solutions has been helping publishers with a single mission to increase their revenue. Yield Solutions's AI based product formulated by a team of Ad ops experts aggregates and learns various exchanges performance data at a granular level and defines the optimum price floors for publisher’s inventory. Yield Solutions also offers additional products & services to boost revenue such as Header Bidding, High Viewability Refresh, Managed Ad Ops & innovative ad formats.
Responsibilities :
- Set up and manage Programmatic demand on various Ad servers and platforms
- Work on Google platforms like GAM, GA and AdSense
- Generate/schedule timely reports for analytics
- First level troubleshooting of publisher’s website.
- Identify issues with campaigns and creatives
- Regularly optimize the publisher’s inventory and deliver higher yieldCome up with innovative and efficient ways to set up, manage and optimize multiple publisher accounts
- Regular analysis of data to provide growth using strong analyzing skills
- Regular communication with external and internal stake holders and resolve issues related to both demand and supply.
Requirements:
- 1 – 3 Years of hands-on experience working in Ad operations
- Expertise in setting up / optimizing programmatic demand on GAM or any other ad server
- Familiar with DSPs, SSPs and Ad exchanges
- Strong excel skills is a must
- Efficient Analytical skills
- Familiar with ad codes (HTML, JavaScript etc.)
- Familiar with Header Bidding
- Familiar with Native and Video advertising
Skills:
- Strong analytical and documentation skills.
- Basic understanding of accounting and audit processes.
- Good communication and coordination abilities.
- Proficiency in Excel and audit documentation.