Job Title: Social Media Strategist
Location: Gurugram
Employment Type: Full-Time, 5-Day Working Week
Reports To: CEO/COO
Salary: Up to ₹70,000 per month (Negotiable based on experience and qualifications)
Position Overview:
We are seeking a highly skilled and creative Social Media Strategist to join our team in Gurugram. This full-time role requires expertise in developing and executing impactful social media strategies that drive brand engagement and business growth. The ideal candidate must have experience working in a digital marketing agency, with a strong background in content marketing, content writing, and social media management.
Key Responsibilities:
- Strategy Development: Create and execute comprehensive social media strategies that align with brand objectives. This includes developing annual communication strategies and creating pitch decks for new initiatives.
- Content Creation: Develop and deliver high-quality content, such as blog posts, articles, and social media updates, focusing on effective content writing and brand consistency.
- Content Management: Plan and oversee monthly content calendars to ensure timely and strategic content delivery.
- Social Media Management: Manage and optimize social media channels, including content scheduling, audience engagement, and performance analysis.
- Trend Analysis: Stay updated on social media trends and industry developments to continuously innovate and adapt strategies.
- Brand Strategy: Collaborate with the marketing team to integrate social media efforts with broader brand and content marketing strategies.
- Client Interaction: Communicate with clients to understand their needs, provide updates, and adjust strategies based on feedback.
- Content Audits: Conduct regular content audits to assess effectiveness and identify areas for improvement.
- Budget Management: Oversee the content budget, including managing freelance writers, tools, and resources to maximize impact.
- Innovation: Drive innovation by staying informed on emerging technologies and content marketing best practices.
Qualifications:
- Must-Have: Proven experience working in a digital marketing agency, with a strong understanding of social media strategy, content marketing.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Demonstrated experience in social media strategy and management, including content creation.
- Proficiency in managing social media platforms, tools, and analytics.
- Excellent writing and editing skills with a keen eye for detail.
- Strong organizational skills and the ability to handle multiple projects with tight deadlines.
- Exceptional communication skills and client-facing experience.
- Familiarity with content budgeting and resource management.
Preferred Skills:
- Experience in developing pitch decks and strategic plans.
- Advanced knowledge of SEO techniques and analytics tools.
- Ability to analyze data and generate actionable insights.
What We Offer:
- Competitive salary up to ₹70,000 per month, negotiable based on experience and qualifications.
- Comprehensive benefits package.
- Opportunities for professional growth and career advancement.
- A creative and collaborative work environment.
- Flexible work arrangements.
Job Types: Full-time, Permanent
Pay: ₹15,470.79 - ₹70,993.43 per month
Benefits:
- Leave encashment
- Paid sick time
- Paid time off
Application Question(s):
- Current CTC
- Expected Salary
Experience:
- total work: 1 year (Required)
- Digital Marketing Agency: 1 year (Preferred)
- Social media management: 1 year (Preferred)
Location:
- Gurugram, Haryana (Preferred)
Work Location: In person