- Create, implement and manage CUSTOM SEO strategy to improve rank, conversion, and overall traffic
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Optimize website content, landing pages, and paid search copy to ensure high-quality scores and low bounces
- Researching and implementing content recommendations for organic SEO success
- Stay up to date with the latest Google algorithm changes as well as SEO and digital marketing trends and best practices.
- Monitor and evaluate search results and performance across major search channels to improve rankings and understand SEO strategy performance
- Develop and implement link-building campaigns
- Performing ongoing keyword discovery, expansion and optimization
- Researching and implementing search engine optimization recommendations
- Researching and analyzing competitor links and onsite strategies
- Working with the development team to ensure SEO best practices are properly implemented on newly developed code
- Recommending changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
What We're Looking for
- 1+ years of experience in planning and implementing a successful SEO strategy
- Must have a proven track record of driving results (SERP rank, traffic, engagement, and conversions)
- Must have a solid understanding of SEO best practices for both content and technical verticals (Hub and spoke content building)
- Proficiency in paid and free SEO tools (SEM Rush, Google Search Console, Ahrefs, Screaming Frog, Moz, etc.)
- Hands-on experience with web analytics tools & search engine referral tracking/benchmarking tools (Google Analytics, Google Tag Manager, SEMrush, Moz, etc.)
- Expertise in A/B and other testing methods is preferred
- Familiarity with HTML, CSS, JavaScript is preferred
- Understanding of technical-SEO fundamentals (page markup & schemas, URL structures, site crawl performance, server vs. client-side rendering, caching & CDNs, XML, etc.)
- Proficient with keyword research/data mining tools and competitive analysis
- In-depth knowledge of research principles and experience in analyzing and reporting data (Tableau, Data Studio, Excel, etc.)
- Ability to manage multiple projects and work efficiently in a fast-paced, results-driven environment
A problem-solver with keen trouble-shooting abilities that communicates effectively with peers
Job Types: Full-time, Permanent
Pay: ₹10,000.00 - ₹20,000.00 per month
Application Question(s):
- What is your current OR Last salary?
Experience:
- SEO: 1 year (Preferred)