- A marketing coordinator supports the development and execution of marketing campaigns, often under the guidance of a marketing manager.
- Their responsibilities include creating marketing materials, coordinating events, managing social media, conducting market research, and analyzing campaign performance.
- They play a crucial role in increasing brand visibility and driving business growth.
- Key Responsibilities:
- Campaign Development and Execution: Marketing coordinators assist in developing and implementing marketing and advertising campaigns, which may include email marketing, social media campaigns, and content creation.
- Content Creation: They create marketing materials such as ad copy, social media posts, and other content to support campaigns.
- Event Coordination: They help organize and coordinate marketing events, trade shows, and
- promotional activities. Market Research: Marketing coordinators conduct market research to identify trends, analyze consumer behavior, and assess the effectiveness of marketing strategies.
- Social Media Management: They manage social media accounts, create and schedule posts, and engage with followers.
- Data Analysis and Reporting: They track sales data, analyze campaign performance, and prepare reports to evaluate the success of marketing efforts.
- Budget Management: They may reconcile marketing budgets with expenses for campaigns.
- Collaboration: They work closely with other team members, including sales and marketing teams, to ensure alignment and achieve marketing goals.
- Administrative Support:
- They provide administrative support to the marketing department, such as maintaining databases, managing promotional materials, and scheduling meetings. Skills Required:
- Communication Skills: Excellent written and verbal communication skills are essential for creating marketing materials and collaborating with team members.
- Project Management Skills: They need to manage multiple tasks and projects simultaneously, ensuring deadlines are met.
- Analytical Skills: They need to analyze data, track campaign performance, and identify areas for improvement.
- Creativity: They need to be creative in developing marketing materials and campaigns.
- Technical Skills: Familiarity with marketing technologies, social media platforms, and analytics tools is often required. Organizational Skills: They need to be organized and detail-oriented to manage multiple tasks and projects.
- Tamil candidates only
Job Types: Full-time, Permanent
Pay: ₹10,544.85 - ₹26,144.12 per month
Benefits:
- Food provided
Work Location: In person