An Email Marketing crafts and manages email campaigns to enhance customer engagement, drive conversions, and boost sales. This role involves creating compelling email content, managing subscriber lists, and optimizing campaigns for maximum impact, all while adhering to industry best practices and analyzing campaign performance. Key Responsibilities
- Develop and implement diverse email campaigns, including newsletters, promotions, and automated sequences.
- Craft engaging and persuasive email copy that aligns with brand messaging and marketing goals.
- Maintain and segment email lists effectively, ensuring data accuracy and compliance with privacy regulations.
- Optimization and Analysis:Continuously monitor campaign performance, analyze data (e.g., open rates, click-through rates), and optimize future campaigns for better results.
- Utilize email marketing platforms and automation tools to streamline processes, personalize emails, and automate tasks.
- Work closely with marketing, sales, and other teams to ensure email marketing initiatives align with overall business objectives.
- Keep abreast of industry trends, best practices, and emerging technologies in email marketing.
Skills and Requirements
- Excellent written communication, copywriting, and editing skills are crucial.
- Experience with email marketing platforms (e.g., Mailchimp, Constant Contact, HubSpot), automation tools, and basic HTML/CSS coding is a plus.
- Ability to interpret data, analyze campaign performance, and make data-driven decisions.
- Ability to create visually appealing emails and understand the impact of visual elements on engagement.
- Ability to manage multiple campaigns simultaneously and prioritize tasks effectively.
- Must be from coimbatore and Male candidate
Job Types: Full-time, Permanent, Fresher
Pay: ₹8,086.00 - ₹40,562.95 per month
Benefits:
- Paid sick time
- Paid time off
- Provident Fund
Schedule:
- Evening shift
- Monday to Friday
Supplemental Pay:
- Performance bonus
- Yearly bonus
Work Location: In person