- Lead the market research team to identify emerging market trends, customer needs, and competitive landscape.
- Utilize market insights to drive the development of new real estate products that meet customer demands and align with business objectives.
- Collaborate with internal stakeholders such as sales, marketing, and design teams to bring new products to market effectively.
- Manage the product development lifecycle from ideation to launch, ensuring timely delivery and high-quality standards.
- Conduct regular market analysis to assess product performance, gather feedback, and make data-driven recommendations for improvement.
- Stay updated on industry best practices, emerging technologies, and competitor activities to maintain a competitive edge.
- Present findings, recommendations, and product proposals to senior management for review and approval.
- Drive innovation and continuous improvement within the product development process to enhance overall business performance.
Experience
- Minimum of 15-20 years of experience in market research and product development in the real estate industry.
- Demonstrated success in leading cross-functional teams and driving product innovation.
- Proven track record of developing and implementing successful market strategies.
Education Qualification - Bachelor's degree in Business Administration, Marketing, Real Estate, or related field. Master's degree preferred.