Job Title: Digital Marketing Expert
Location: Remote | Full-time
Company: CuringBusy (Virtual Assistant Services)
Job Description:
We are seeking a results-driven and strategic Digital Marketing Expert to join our growing team at CuringBusy. The ideal candidate will play a dual role—managing client-facing digital marketing projects while also leading a team of marketing virtual assistants. This role requires a deep understanding of digital marketing solutions, international client management, and the ability to deliver tailored strategies to meet diverse client requirements.
Key Responsibilities:
- Develop effective digital marketing plans to drive our products/services awareness that align with the company's business needs.
- Website development on WordPress.
- Manage the Search Engine Marketing (SEM), Display Advertising, Website Optimization & Conversion Rate Optimization efforts.
- Lead paid social media strategies & campaigns (LinkedIn, Facebook & Instagram) and identify opportunities to leverage emerging platforms.
- Manage email campaigns, including segmentation strategies & automation pieces.
- Provide reporting on the various online performance KPIs such as CTRs, CPMs & CPCs.
- Design, build, and maintain our social media presence.
- Design and manage Social media and digital marketing Advertising campaigns, and implement social media strategy to align with business goals.
- Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Requirements:
- 2+ years of experience in digital marketing, including agency or virtual setup experience.
- Proven client-facing experience with international clients (US, UK, Canada, etc.).
- Strong understanding of all major digital marketing channels and tools (Google Ads, Meta, LinkedIn, SEO tools, CRM, etc.).
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Experienced in any of the Website Platforms: WordPress, Wix, Shopify, WooCommerce, PrestaShop and Squarespace.
- Experience with advertisement tools (e.g., Google Ads, Facebook Ads, Bing Ads, Instagram Ads, YouTube ads, etc.)
- Knowledge of Software like Mailerlite, Mailchimp, Sendinblue, Sender, Hubspot email marketing, Omnisend, Sendpulse, Mailjet, Moosend, etc.
- Excellent communication, presentation, and interpersonal skills.
- Experience managing and mentoring remote marketing teams.
- Strategic thinker with the ability to align digital solutions with business goals.
Preferred:
- Experience in a Virtual Assistant or remote service-based organization.
- Certifications in Google Ads, HubSpot, or similar platforms.
Benefits:
- Work from Home Job/Completely Remote.
- Opportunity to grow with a Fast-Growing Startup.
- Exposure to International Clients.
Work Timings: 3 pm-12 am/6 pm-3 am IST( Monday- Friday)
Salary: Up to 4.0 LPA, based on experience and skillset.
Job Types: Full-time, Permanent
Pay: ₹300,000.00 - ₹400,000.00 per year
Benefits:
- Work from home
Application Question(s):
- How many total years of relevant experience?
- Do you have prior international client handling experience? If yes, how many years?
- Do you have a complete remote setup, including a laptop and a good WIFI connection?
- What's your current CTC?
- What's your expected CTC?
- How soon can you join us?
Work Location: Remote