Ninjacart - Pioneer. Challenge Yourself. Create Better Lives.
Ninjacart is India’s largest agri tech company that's revolutionising the agri ecosystem.
By harnessing technology, innovation, and ideas, we are building commerce, finance, and fulfillment solutions that help build better lives for agri citizens.
Our role in the agri ecosystem is not to replace, but to uplift its farmers, traders, and retailers, and ultimately, the end consumer. By leveraging our strengths and resources, we innovate for new product categories and customer segments and also solve complex supply chain problems in the soil to sales journey.
So far, we have built products that cater to each segment and their unique needs — Ninjacart for retailers, Ninja Mandi for traders, Ninja Global for importers and exporters, Ninja Kirana for retailers, and Ninja Kisaan for farmers.
We are committed to our ultimate mission to build the most trusted, efficient and inclusive AgriTrade Network.
Since Ninjacart’s inception in 2015, we have garnered support from visionaries and leaders across the globe who have put their faith in our vision. Our investors include Accel US, Syngenta Ventures, Neoplux, HR Capital, Trifecta Capital, Jo Hirao, Founder of ZIGExN, Accel India, Nandan Nilekani, Mistletoe, Qualcomm Ventures, Tiger Global, Flipkart, and Walmart.
To know more, please visit: www.ninjacart.com
Location: Bengaluru, KA, IND
About the role:
At Ninjacart, we’re not just solving problems—we’re redefining how fresh produce moves across India. As Communications Lead, you will own the narrative of Ninjacart—shaping how the world sees us, trusts us, and connects with our mission. You’ll be at the center of our voice, driving influence across employees, customers, partners, and the public. This is a high-impact role that blends strategic thinking with hands-on execution.
You’ll be responsible for content creation and messaging, internal communications, event planning, social media management, brand initiatives, and communication operations. You’ll also handle agency and vendor partnerships, with ownership of execution timelines and budgets.
We are looking for someone who is not only a strong writer and storyteller but also a highly organized executor who can manage multiple projects simultaneously.
Responsibilities:
1. Content Strategy & Writing
Own the voice of the brand across channels—craft bold, high-impact content for ads, ATL/BTL campaigns, brand films, social media, internal narratives, and launch communications.
Turn ideas into storytelling that sparks action, builds connection, and drives brand love—across formats, teams, and audiences.
2. Internal Communications
Design and execute communication strategies that keep employees informed, engaged, and inspired.
Partner with HR and business leaders to plan org-wide announcements, campaigns, and cultural initiatives.
3. Social Media & External Brand Building
Manage Ninjacart’s corporate social media handles (LinkedIn, Twitter, Instagram, etc.).
Build content calendars, write copy, and work with design teams to bring brand stories to life.
Support PR initiatives and external campaigns in collaboration with agencies.
Manage and improve internal channels such as Town Halls, newsletters, and intranet content.
4. Events & Brand Experiences
Lead end-to-end planning of internal events (town halls, offsites, launches) and external-facing experiences such as customer engagement events, BTL campaigns, and marketing activations.
Ensure seamless execution, brand alignment, and strong storytelling across all touchpoints—from logistics to messaging.
5. Branding, Ops & Vendor Management
Support and execute brand-level campaigns and marketing initiatives, ensuring consistency across all channels.
Manage execution timelines, vendor coordination, and budgets for all communication-led activities and projects.
A Ninja is resilient, smart, and ambitious. Sounds like you? Here’s what you will need to have to join the Ninja Clan
3–4 years of experience in communications, marketing, or brand roles—agency or in-house.
Excellent written and verbal communication skills; strong editorial judgment.
Demonstrated ability to translate complex or technical ideas into simple, human stories.
Experience in managing social media channels and creative campaigns.
Proficiency in project planning, stakeholder management, and vendor coordination.
A self-starter who thrives in a fast-paced, high-ownership environment.
Impeccable interpersonal skills and the drive to get things done.
Additional Information:
At Ninjacart, we are creating a workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business. Check out what Life at Ninjacart looks like!